Assignment: Get in a time machine and go back to the 50s. Find an emerging artist and create a portrait with the technology you find available.
Meet Marten:
.jpg)
-
Pages
-
Categories
-
Archives
Category Archives: Advertising Photographer
Click on the title of the blog post to view the entire entry.
Meet Merrick
September 4, 2009 – 9:54 pm
Music is a big part of my life.
I’m kind of quirky, kind of a dork.
I like to read.
I’m pretty laid back.
Advertising Photographers of America – The Art & Strategy of Estimating
April 28, 2009 – 4:50 pm
This looks to be a good event. I know some Seattle photographers are making the trip down.
_______________________
Join APA|NW on May 13, 2009 in Portland, for an informative, educational and entertaining evening. Discover how you can become far more confident, efficient, and creative in the estimating process. Learn how to make your estimates more competitive and realistic so you can land more lucrative jobs.
To many photographers, the estimate is a complicated unpleasant chore, full of confusing variables — similar to solving math class word problems back in school. Just as some people were good at word problems, some photographers truly excel at estimating. Strategic estimating is one of the most important skills required for a successful photo career. As soon as you rise above the tediously stressful spreadsheet approach, and stop simply plugging in numbers, you’ll discover there’s a whole other world of creative thinking and deal-making. The Art of Estimating actually can be an interesting, even fun step to getting more work.
The Art & Strategy of Estimating will feature Lou Lesko, Founder of Blinkbid and Author of "Advertising Photography: A Straightforward Guide to a Complex Industry."
APA Members & Students – $10
ASMP, AIGA, PPO, PPA, PMPA – $15
Non Members – $20
Location:
Smile Station
8210 SE 13th Ave
Portland, OR 97202 US
_______________________
See you there.
Reportage
March 18, 2009 – 4:58 pm
I recently met with an art buyer at one of the premier agencies in Portland, Weiden + Kennedy. I wanted to get a feel for some recent trends in advertising work and was pleased to hear reportage was back in the mix. I’ve been inspired to return to the gritty realism of reportage I developed as a documentary photographer while keeping the same cinematic style that has defined my work over the past year. A new gallery awaits you on the portfolio site.
.jpg)
Thom Tries To Quit
February 8, 2009 – 7:08 pm
I’d like to thank my friend Thom for sitting on the other end of a live television feed while I placed him in a rat infested attic without a lighter. The patch didn’t work but we’re thinking this immersion method will.
Nestle and The Seven Deadly Sins
February 5, 2009 – 8:36 pm
I recently partnered with Nestle to use one of my photographs in their advertising. Oddly enough the image is from my Seven Deadly Sins project last year…they used "Sloth" to promote their Stouffer’s line. Here’s a screen shot of the video:
You can see the video in it’s entirety here: Stouffer’s
The Monk’s Business Series Part 3: How To Bid For Commercial & Advertising Work – III
January 29, 2009 – 8:09 pm
So what happens when you’re the photographer for the job but the bid isn’t “exactly” what they’re looking for?
More likely than not, you’ll be asked to take a second look at the numbers that don’t seem right.
The important thing to remember during this phase of the process is to leave your creative fees alone. That’s your money, how you value your skills for the job at hand. The more you touch your fees, the more likely they’ll stay down in the future.
Many photographers will look at other line items: stylists, extra assitants, supplies when they need to cut for a particular job. And if you’ve done your bidding correctly, you will have padded these expenses up front just in case you were asked to cut in the future.
I’m not insinuating that you pay your crew cheaply, far from it. You should always pay your people well. You wouldn’t be where you are without them and they should be rewarded. But if you’re operating too heavily, look at streamlining your costs. Maybe there’s a stylist who knows hair and wardrobe. Maybe you can do the photoshop on this job.
There are many tricks of the trade, some I’ll keep to myself, but if you retain the concept to keep your fees untouched you’ll do fine.
The Monk
Note: All information provided here is protected by international copyright laws. Any violation will result in prosecution to the fullest extent of the law.
adidas – ENCORE COLLECTION
January 19, 2009 – 2:46 pm
7 Days, 14 to 18 hours each, running on adrenaline and Red Bull.
adidas Art Director and Designer, Kathlene Grebe, worked with us to put together a package for the ENCORE COLLECTION.
You can view the rest of the shoes here: Benjamin Reed Photography
Update:
Sorry…had to remove the images. They will be posted in the near future.
